Advised Benefício Fácil, a Brazilian technology platform for commuter benefits, on its sale to Pluxee

IMAP is delighted to announce the successful sale of Benefício Fácil, a technology company dedicated to providing commuter benefits to Brazilian employees, to Pluxee, a major global player in employee benefits and engagement. The Company integrates transportation and third-party food benefits into a comprehensive solution for Human resources managers.

With a proven track record spanning over 20 years, Benefício Fácil simplifies the acquisition and management of transport benefits through a technology-driven approach that removes barriers and streamlines processes, making benefits management as effortless as possible for companies. 

Together, Pluxee and Benefício Fácil will further leverage the existing transport operators’ network and expand the penetration of mobility benefits in Brazil, especially in the small and medium enterprises segment. 

The Brasilpar (IMAP Brazil) team, led by Tom Waslander provided comprehensive advisory services throughout the sale process.